IICT Signs Five MoUs to Strengthen India's AVGC-XR Ecosystem at FICCI FRAMES 2026

On 30 September 2026, the Indian Institute of Creative Technologies (IICT) signed five Memoranda of Understanding (MoUs) at the FICCI FRAMES 2026 event held at the Grand Hyatt, Mumbai. The two-day event ran from 29 to 30 September 2026.

What is AVGC-XR?

AVGC-XR stands for Animation, Visual Effects, Gaming, Comics, and Extended Reality. It represents a broad sector encompassing digital content creation and immersive media technologies applied in film production, gaming, training simulations, and interactive entertainment.

Details of the MoUs and Partners

The five MoUs signed by IICT involve collaborations with key organisations to support the growth of India's AVGC-XR ecosystem:

• Motion Picture Association (MPA) India: Focused on strengthening industry-academia engagement through knowledge exchange and educational opportunities.
• Centre for Development of Imaging Technology (C-DIT), Kerala: Supporting the Kerala State Centre of Excellence for AVGC-XR in Thiruvananthapuram via curriculum development, faculty training, and startup incubation.
• E-Sports Games Federation (ESGF): Targeting esports ecosystem development including training, infrastructure, and forging international partnerships.
• RioWood: Engaging in education, artificial intelligence applications in media technologies, scholarships, and improving production and distribution processes.
• Warm Up Ventures: Providing mentorship, funding, and business development support to startups and businesses associated with IICT.

Maharashtra's Minister for Electronics, Information Technology, AI and Cultural Affairs, Ashish Shelar, was present at the signing ceremony.

Significance for Indian Competitive Exam Learners

This development illustrates India's growing emphasis on the creative technology sector, particularly AVGC-XR, which integrates animation, visual effects, gaming, comics, and immersive media. Understanding such initiatives is relevant for exams covering technology trends, government collaborations, and cultural industry growth.

FICCI FRAMES is an influential annual event for the media and entertainment industry. Meanwhile, C-DIT is a Kerala government initiative to enhance imaging technologies, highlighting state contributions to national digital ecosystems.

Esports, recognized formally through the ESGF partnership, signals expansion of competitive digital gaming in India.

Context: IICT's International Engagements

Earlier in 2026, IICT joined an official delegation from the Ministry of Information and Broadcasting (MIB) to South Korea and Japan to explore global best practices related to AVGC-XR and creative technologies. This visit included meetings with broadcasters, content creators, universities, and cultural agencies, aimed at fostering talent development and content innovation for Indian creators and startups.

Summary

The five MoUs signed by IICT on 30 September 2026 mark strategic partnerships to advance India's digital content and immersive technology sectors through industry collaboration, education, startup support, and international best practices integration. These efforts contribute to positioning India as a growing hub for AVGC-XR creative technology.